Problem scoping:
Problem dissection phase:
Feedback: Problem scoping
Problem Statement: An e-commerce company wants to grow its customer base in Europe.
Your response summary
An e-commerce company, E-Shop Inc., wants to grow its customer base in the European market by 20%, aiming for 100,000 new customers.
✅︎
You enquired about and scoped the target growth percentage.
✅︎
You enquired about and scoped the target growth percentage.
✅︎ Right response
An e-commerce company, E-Shop Inc., wants to increase its customer base in the entire European market by 20% through 100,000 new customers within the next 12 months with an allocated budget of $500,000 for this initiative.
You did not clarify on what "grow customer base" mean
What does "grow customer base" mean in this context? Does it refer to acquiring new customers, increasing engagement with existing customers, or both?
You did not ask about budget limits of $500,000
Is there a specific budget allocated for this growth initiative?
You did not ask about "time limit" to achieve the target.
What is the time frame for achieving this growth? Next 12 months
Suggested approach:
To clarify the Objective : Your goal is to identify the boundaries/scope.
Ask questions to clarify:
What is the success metric?
•
Measurable :
What is the time frame?
•
Time bound :
What are the limitations?
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Obstacles :
Question unfamiliar terms
•
Domain terms :
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